Hollister's Overly Suggestive Shopping Bags!

Hollister, the American lifestyle brand by Abercrombie & Fitch Co.is going overboard because their shopping bags are getting more and more risqué and ridiculous. From hot studs with bare shoulders, to shirtless guys with six packs, it's always been clear that Hollister is not a demure brand. Their images are usually sexually suggestive. The reason why? Your guess is as good as mine.

 However, I believe they have gone too far this time with the image of a couple kissing splashed on their shopping bags that they are assaulting people's eyes, minds and psyches with. To make matters worse, they are not just kissing, the man is also bare chested, implying that he is naked, while the girl is "clothed" in what could be lingerie for all I know.

However, the image could also suggest that sexual intercourse may be occurring in the lower region we can't see. With the image, one would think they are advertising and promoting "kissing" or adult toys instead of the clothes they are supposed to be selling. 

But it's not surprising because just like other retailers vying for attention in America's very saturated and crowded market place, I understand Hollister's need to shout out loud with attention grabbing images. However, this image is wrong, wrong, wrong and it's just another sign of America's moral decay.

If it wasn't, some regulating government agency should have made them stop using those bags because it's not necessary to sell their products and it could have a negative impact on young impressionable kids who are constantly bombarded with such negative images.  

Would it kill Hollister to use more wholesome images on their shopping bags? I know they'll say they only cater to adults. However, I don't shop at Hollister myself and just as I was walking by and saw people carrying the bags while walking around in the mall, so did many impressionable underage kids who don't shop there. Even when vying for consumer's attention, as a company, they should exercise sound judgement and good corporate social responsibility by using more wholesome images.

Hollister should stop psychologically assaulting people with their outlandish images. They can do better and and they should be made to because the more such actions go unaddressed, before you know it, they will have stark naked people on their shopping bags and then we'll all "wonder" how they got so far. So it's best to nip such nonsense in the bud now.